Motiva Power Moves: Quick Content Optimization
Give your content a boost in engagement by combining Motiva’s Performance report with Generator & Message Testing
Frank Flavell March 7, 2024
Motiva AI Blog
The latest tips and tricks for optimizing email marketing campaigns, including Send Time AI, Multivariate Message Testing, and Frequency Management.
How Motiva Dark Pool Improves Email Deliverability
Gain clarity around bounces and disengagement and reduce your overall daily send volume. Despite the maturity of email as a marketing channel (or maybe because of it), it’s surprisingly difficult to determine why an email
Frank Flavell February 12, 2024
Introducing Motiva Generator™ Private Label: Custom LLMs
Motiva AI is excited to announce Motiva Generator™ Private Label, designed to meet the evolving needs of enterprise marketing and sales teams in the age of responsible AI. This advanced offering expands on our commitment to trustworthy AI, privacy, security, and safety, particularly in light of recent developments in our space.
David Gutelius January 2, 2024
Google & Yahoo Update Email Auth Requirements in Feb 2024
Make sure you’re ready or you may experience a drop in engagement rates… In the never ending race for contact security, Google and Yahoo are upgrading their email authentication requirements which enables organizations to implement
Frank Flavell December 14, 2023
How to Take Control of your Email Deliverability
Learn about email authentication and how you can improve your email deliverability with any ESP. Since the birth of email, Email Service Providers (ESPs) have tried to weed out the bad emails from the good
Jesse Nobbe December 6, 2023
Easy Excellence: Transform Your Email Marketing with No-Code GenAI and RLHF
No-Code Generative AI has reshaped digital marketing, allowing marketers to easily create compelling email content without diving into code. You send out an email and see your engagement rates. Now what? How do you quickly
David Gutelius November 21, 2023
Improving Email Marketing with Generative Segmentation
A practical approach to personalization that combines audience data with Generative AI to revolutionize segmentation in email marketing. In today’s digital age, businesses are always on the lookout for smart strategies to connect with their
David Gutelius November 16, 2023
The Benefits of Reinforcement Learning for Email Marketing
Reinforcement learning with human feedback (RLHF) can bridge the gap between idea generation and real-world effectiveness. In the fast-paced world of marketing, generating fresh and engaging content is crucial. With the advent of generative AI,
David Gutelius November 14, 2023
Free Up Your Content Calendar with Frequency Management
Are you constantly chasing a never ending series of missed deadlines? FM can help. In the race for your contact’s attention, it’s easy to fall into a never ending cycle of chasing missed deadlines and
Frank Flavell October 12, 2023
Automated Priority for Frequency Management
Automatically prioritize the emails that matter most while protecting against unsubs and fatigue Inboxes are overflowing. Contacts can’t keep up with the ever increasing stream of communication. And Email Service Providers are paying attention to
Frank Flavell October 10, 2023
