Apple Mail Privacy Protection: What to Start and Stop Doing
July 26, 2021 No Comments
Apple Mail Privacy Protection is coming. Marketers need to focus on building meaningful relationships with their audience.
Month: July 2021
Read More »
Data Cleaning 101: Quality Marketing Starts with Clean Data
July 23, 2021 No Comments
A successful email marketing campaign starts with clean data. Without regular data hygiene, you’re wasting time and resources, and damaging deliverability.
PTC Leverages Motiva to Increase Clickthroughs by 46%
July 19, 2021 No Comments
PTC partnered with Motiva to leverage AI for marketing, and increased opens by 9.6%, click throughs by 46%, saved 1235 hours in testing, and more.
How to Improve Email Deliverability and Your Sender Score
July 16, 2021 No Comments
Email deliverability is a major concern for marketers, but taking these steps will increase the likelihood that your message lands in your contacts’ inbox.
Is Your Organization Ready for Artificial Intelligence?
July 16, 2021 No Comments
Implementing artificial intelligence in your marketing strategy can supercharge business results. But how do you know if you’re ready for AI?
What is Artificial Intelligence and Can It Help Marketers?
July 2, 2021 No Comments
How can artificial intelligence help marketers? AI learns and adapts to your customers, which allows marketers to connect in a personalized, meaningful way
