How To: One Day Send Time AI
Frank Flavell February 19, 2026
When a campaign is urgent, timing is key. Motiva’s One Day Send Time AI helps marketers optimize send times for campaigns that need to go
Category: STO
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One Day Send Time AI: Optimize Time-Sensitive Emails
Frank Flavell February 4, 2026
Motiva Send Time AI operates best when you have time. A full week to stagger sends.Room to let patterns emerge.Flexibility to wait for the statistically
The Big, Burning Questions – Send Time AI Edition
Frank Flavell September 10, 2025
Answers to your biggest, burning questions for Motiva’s Per Contact Send Time AI For years, “blast at 10 a.m. Tuesday” was treated like a best
Precision Targeting and Privacy: Using Motiva AI to Modernize Pharma Marketing
Frank Flavell August 26, 2025
Faster MLR cycles, evidence-based optimizations, and respectful personalization—without PHI Pharma’s commercial engine is moving from manual campaigns to governed, data-driven orchestration. This post shows how
Motiva Power Moves: Reduce Bounces & Improve Engagement
Frank Flavell March 14, 2024
Over emailing the wrong contacts has big consequences on deliverability. Combine Motiva Dark Pool with Frequency Management and Send Time AI to protect your domain reputation and improve engagement rates.
Best Practices for Email Marketing: Email Variety = Success
Scott Gutelius April 5, 2023
Looking for best practices for email marketing? Rule #1: A variety of emails will help you build relationships that achieve overall business goals.
Motiva AI vs. Eloqua AI: What’s the Difference?
Scott Gutelius November 18, 2022
Motiva’s artificial intelligence for email marketing campaigns offers more than Eloqua’s Advanced Intelligence. Here are the differences you need to know.
Motiva Awarded U.S. Patent for Email Send Time Optimization
David Gutelius August 8, 2022
The United States Patent and Trademark Office has just issued a patent covering Motiva AI’s send time optimization (STO) product.
4 Strategic Components for Marketing Success
Scott Gutelius January 25, 2022
Here are 4 elements to successful email marketing strategy: Content optimization, audience segmentation, send time optimization, and frequency management.
Send Time Optimization: How Motiva Gives You the Advantage
Scott Gutelius December 13, 2021
Send Time Optimization is a great way to personalize your email communications. Here are some best practices for Send Time Optimization.
